A bilingual digital presence for a UK-registered agricultural brokerage and global sourcing company, presenting agro commodities, food ingredients, FMCG products, indicative prices, and trade services.
Agrospecs operates in an international sector where trust, specification accuracy, and transparent trade information are essential. The company needed to present its products and services to suppliers and buyers across MENA, Europe, and the United Kingdom while bringing product specifications, market prices, logistics support, documentation, company credentials, and commercial inquiries into one professional bilingual presence.
A fast and responsive bilingual website was designed and developed to communicate the Agrospecs brand and its agricultural sourcing and brokerage services. The website includes a catalog of agro commodities, food ingredients, and FMCG products; detailed specifications for key products; and indicative market prices loaded from an external editable source with reliable fallback data. It also provides a company profile, a featured product page, a structured commercial inquiry form, direct contact channels, an AI assistant, and an SEO foundation covering metadata, canonical URLs, social previews, and sitemap support.
The website was implemented as a React and Vite single-page frontend with reusable components, public routes, and a dedicated product route. Language state controls English LTR and Arabic RTL presentation. Market prices are fetched when the relevant section approaches the viewport through OpenSheet connected to Google Sheets and are merged with local fallback values. Chatbase is deferred to reduce its effect on the initial load, React Helmet manages page metadata and canonical URLs, and GitLab CI/CD builds and deploys the production bundle.
Sourcing services, brokerage capabilities, products, specifications, and company information were structured into Arabic and English experiences for international buyers and suppliers.
Interfaces were developed for agro commodities, food ingredients, and FMCG products, including technical specification pages, trade services, and company trust information.
Indicative prices were connected to Google Sheets through OpenSheet so non-technical staff can update them without code changes, while local fallback values remain available if the external source cannot be reached.
The commercial enquiry flow, email, telephone, and WhatsApp channels, and Chatbase assistant were implemented alongside metadata, canonical URLs, sitemap support, and automated deployment.
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We begin with the idea and required operations, then define the right solution before development begins.
